Highway Motorcycle Accidents
Highway Motorcycle Accidents in Wisconsin:
What Riders and Families Need to Know
Highways are meant to offer freedom. For motorcyclists, there’s nothing quite like the open road—cruising along I-94 or Highway 41 with the wind in your face and the world stretching out ahead. But that same sense of freedom can turn tragic in an instant. When something goes wrong on a highway, whether it’s a careless lane change, speeding driver, or a semi-truck that doesn’t see you, the consequences for someone on a motorcycle are often catastrophic.
At McCarthy Motorcycle Law, we understand what you’re going through. Whether you’ve been injured in a highway motorcycle accident or you’ve lost someone you love, you don’t have to navigate this alone. We're not just motorcycle injury attorneys—we’re Wisconsin’s motorcycle law firm. We fight for riders and their families across the state.
Why Highway Motorcycle Accidents Are So Dangerous
Motorcycle crashes can happen anywhere, but highway accidents are often the most severe. Higher speeds, heavier traffic, and the presence of large commercial vehicles all contribute to an increased risk of serious injury or death.
Some of the biggest dangers on Wisconsin highways include:
High-speed collisions: The faster the impact, the greater the force—and the more devastating the injuries.
Unsafe lane changes: Drivers often fail to check their blind spots or assume motorcycles “aren’t really there.”
Rear-end crashes in traffic backups: Motorcycles can be easily missed in stop-and-go traffic, leading to deadly rear-end collisions.
Debris and road hazards: A chunk of tire tread or uneven pavement may not faze a car, but it can cause a motorcyclist to lose control.
Truck blind spots: Semi-trucks and trailers have massive blind spots that can swallow an entire motorcycle.
If you’ve been injured in a highway motorcycle accident, you’re likely dealing with more than just physical pain. You might be facing lost income, medical bills, and the overwhelming stress of trying to figure out what comes next. We’re here to help.
Common Injuries from Highway Motorcycle Accidents
When a motorcycle goes down on the highway, the results can be catastrophic. These aren’t fender benders. These are violent, high-impact crashes that can leave riders with life-changing injuries or worse.
Common injuries in highway motorcycle crashes include:
Traumatic brain injuries (TBI) – Even with a helmet, the force of a high-speed impact can cause serious head trauma.
These injuries often require months or even years of recovery. And in some cases, the recovery never ends. We work with people whose lives have been changed forever—and we fight to make sure they’re not left to face those changes alone or without justice.
What to Do After a Highway Motorcycle Accident
Get medical attention – Even if you feel “okay,” adrenaline can mask injuries. A doctor visit creates a medical record that’s critical to your case.
Call the police – A crash report from Wisconsin State Patrol or the local sheriff’s department can help prove what happened.
Gather evidence if you can – Photos of the scene, damage to your bike, and contact info for witnesses can all be helpful later.
Don’t talk to insurance adjusters alone – They’re trained to minimize your claim. Talk to a motorcycle injury attorney first.
Contact McCarthy Motorcycle Law – We offer free, confidential case evaluations. If we can help, we’ll fight like hell to get you what you deserve.
For Families Who’ve Lost a Loved One in a Highway Motorcycle Crash
There’s no easy way to say it—some riders never make it home. If you’re here because someone you loved was killed in a motorcycle accident on a Wisconsin highway, we’re so sorry. No family should have to go through this, but too many do.
We work with families seeking justice through wrongful death claims. These cases aren’t about replacing someone who can never be replaced. They’re about holding the responsible party accountable, recovering financial compensation for things like funeral costs, lost income, and the immense loss of love and companionship—and about making sure no other family goes through the same thing.
You’ve already lost more than anyone should. We’re here to ease the burden where we can.
Why Motorcycle Injury Cases Are Different
Insurance companies often try to blame riders. They’ll say you were speeding, weaving, lane splitting, or “assumed the risk” just by getting on a bike. It’s wrong. It’s offensive. And it’s our job to shut that down.
Motorcycle injury cases require a deeper level of understanding and preparation. We know how to fight the bias. We work with accident reconstruction experts. We ride or used to ride. And we care. When you hire McCarthy Motorcycle Law, you're not getting a generic injury lawyer—you’re getting Wisconsin’s motorcycle law firm, a team that’s been there and gets what it means to fight for people who ride.
Insurance Companies Are Not on Your Side
Let’s be clear: insurance companies are not your friend. Their job is to pay you as little as possible. In fact, they have teams of people—adjusters, defense attorneys, and even actuaries—working behind the scenes to figure out what your case is worth and how to pay you less than that.
Some of their favorite tactics include:
Offering a quick (and lowball) settlement
Delaying the claim process so you feel pressure to settle
Blaming you for the accident
Downplaying your injuries
Using your own words against you
Don’t fall for it. You don’t have to play their game. Let us deal with the insurance company while you focus on healing.
We Handle Highway Motorcycle Accident Claims Across Wisconsin
Whether your crash happened on I-39, I-94, Highway 151, or a rural two-lane highway in the Driftless, we can help. We represent riders across the state, including:
No matter where your accident happened, we’ll come to you or set up a remote consultation. We make it easy, because we know how hard this already is.
What Compensation Can You Recover?
Every case is different, but here are some of the types of damages we fight for in highway motorcycle accident cases:
Medical expenses (past and future)
Lost income and lost earning potential
Pain and suffering
Emotional distress
Property damage (your motorcycle and gear)
Loss of consortium (for family members)
Wrongful death damages
If you’re not sure what your case might be worth, that’s okay. We can walk you through it in plain English. No pressure. No hard sell. Just honest answers and real help.
Why Choose McCarthy Motorcycle Law?
We’re not just another personal injury firm that “also handles” motorcycle cases. This is what we do. This is who we fight for.
We ride. We know the roads. We understand the risks.
We’ve won. We’ve recovered millions for our clients, including motorcyclists who were told their case wasn’t winnable.
We care. You won’t get handed off to some junior associate. You’ll talk to your award-winning, motorcycle-riding attorney. Directly.
We fight like hell. We don’t back down from insurance companies or big defense firms. We’ve built our reputation taking on Goliaths.
Get a Free, Confidential Case Review
If you’ve been hurt—or lost someone you love—in a highway motorcycle accident in Wisconsin, we’re here to help. We offer free, no-pressure case evaluations. You tell us what happened, and we’ll tell you what we can do.
We’ll respond quickly. If we can’t help, we’ll get you pointed in the right direction. And if we can help, we’ll fight like hell to do it right.
McCarthy Motorcycle Law
Wisconsin’s Motorcycle Injury Attorneys
Because riders deserve better.